1) MEDIA PLATFORMS

Try to obtain as much coverage on the company you’re working for. Through Social Media, Facebook and Twitter are the biggest and have a strong following, marketing a product can be easy and get a strong hold on your clientele. Also having a blog about new updates is good too. Remember: Your target market loves new things!

2) ViSUALS

Try to make a short video or infomercial or any how to guides to keep your audience occupied. It will give your viewer something to look forward to when coming back to your company!

3) EMAILS, CONTACTS

Make sure you have emails and contacts of your past clients or potential ones to update them on new things that are coming up. That way, you can remind them that you’re still around and that cool things are coming their way!

4) INCENTIVES

Having give aways and prizes are good sources of keeping your clientele- and having fun.

5) ONLINE PRESENCE

Make sure your presence online is on point and fresh. No one likes dead space!

Vitro and ASICS America created an interactive and innovative campaign in New York’s Columbus Circle subway. The 60 ft. installation challenges passerby to race against Ryan Hall, a United States Marathon runner, where ASics is sponsoring the ING New York City Marathon.

the installation also gives people something to do, and according to the video, no injuries have been made but keep civilians entertained!

I love how the design aesthetic gives an instant boost gives this entertaining feeling to their posting!